| 众所周知，很多公司会在广告方面投入很大部分的资金，以提高企业的知名度。同样也会有一些公益性的广告来进行宣传，让人们更加注重环境以及野生动物的保护。比如WWF（世界自然基金会）大象分崩离析变成砂砾的海报，来告知人们沙漠化每年正在摧毁着6000个物种。接下来一起来欣赏下面的这些创意的广告设计吧，别忘了，多思考，不要走马观花的看一遍。
Top “Bench Fix Hairstyling Products: Gecko,” by advertising agency TBWA\Santiago Mangada Puno(Philippines). Creative Directors: Melvin Mangada and Marci Reyes.
“WWF Desertification: Elephant” by Contrapunto Barcelona (Spain). Chief creative officers: Carlos Jorge and Felix Del Valle.
“Colgate Dental Floss: Kiwi” by Cerebro Y&R (Panama). Creative Director: Jorge Heilbron.
“Kielo travel agency: Pool” by New Moment New Ideas Company Y&R (Serbia). Creative Director: Svetlana Copic.
“Staedtler: Architecture” by Leo Burnett (China). Executive creative director: Connie Lo.
“Braun Cruzer: Super Beards Batman” by BBDO Proximity (Germany). Executive creative director: Michael Funk.
“Strange Adventures Comic Book Shops: Superman” by Impact (Canada). Creative director: Eric Miller.
“McDonald’s: Re-opening” by DDB (Denmark). Creative director: Poul Mikkelsen.
“Maxam: Civilization, Egypt” by JWT (China). Creative Directors: Yang Yeo, Elvis Chau and Hattie Cheng.
“Canon PowerShoot S90” by Giovanni+Draft FCB (Brazil). Creative directors: Adilson Xavier, Ricardo John and Benjamin Yung Jr. |
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